Starbucks to reintroduce tiers to loyalty program to encourage more visits
Starbucks is reintroducing tiered rewards to its loyalty program, signaling a shift toward incentivizing frequency of visits rather than uniform benefits.
Coverage · 3 sources
- Starbucks to reintroduce tiers to loyalty program to encourage more visitsCNBC · Jan 29
- Starbucks is taking a page out of airlines' playbook with its loyalty program changesRestaurant Business · Jan 29
- Starbucks revamps loyalty program with three tiers: Here are all the new perksNew York Post · Jan 29