Del Taco Activates Project Del Sunrise Roadmap With All-New Catering Platform
Del Taco is launching a new catering platform as part of its Project Del Sunrise expansion roadmap, beginning September 3.
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Del Taco is launching a new catering platform as part of its Project Del Sunrise expansion roadmap, beginning September 3.
Chick-fil-A is introducing chicken & waffles sandwiches alongside s'mores-flavored items for a limited fall run, signaling continued menu experimentation to capture daypart occasions beyond its core b
Dickey's Barbecue has launched mobile games within its app to deepen customer engagement and loyalty, signaling the chain's broader push into digital-first customer interactions.
Taco Bell is reintroducing discontinued menu items including the Naked Chicken Chalupa and Meximelt starting August 20, with early access for rewards members—a move that signals the brand's confidence
A survey of 1,000 QSR employees found that 51.8% of workers who experienced inefficient onboarding exited before their start date, suggesting poor onboarding processes may significantly impact hiring
Angry Chickz launched a new app combining ordering, loyalty rewards, and exclusive offers, including a free slider incentive for participants.
Kids meal value play with collectibles — a tactical seasonal promotion, but no structural insight into competitive positioning or loyalty integration.
Subway is relaunching its Hot Honey offering as a limited-time promotion that now includes Doritos-topped nachos and two signature sandwiches.
Taco John's is launching a limited-time burrito collaboration inspired by a fan's viral video, with proceeds supporting the military community—signaling how user-generated content can drive product de
Seasonal promotional push — routine LTO tactics that don't signal broader operator strategy or market shift.
Local sponsorship and student promos are community marketing tactics, not a scalable operator trend.
Regional expansion of a small sandwich chain — useful only for franchisees studying unit economics in emerging markets.
Social-media-driven menu item (mac-loaded slider) shows fan co-creation driving LTO strategy — niche case study, not a broader operator signal.
Limited-time branded beverage collaboration — standard co-marketing tactic with CPG partner, no broader operator insight.
Menu refresh with customization bundling (free flavor add-on) — a modest differentiation play in a crowded wings category.
Mid-size growth-stage brand leveraging authentic positioning and fresh ingredients — anecdotal case study with no operational or competitive benchmarks for multi-location chains.
Brand leveraging third consecutive USA TODAY award for earned media and limited-time promotion — tactical marketing win with limited operational relevance.
Limited-time menu mashup from a mid-size chain — routine promotional announcement without operator takeaway or traffic/profitability signal.
Regional LTO refresh with protein variants — routine menu news without broader operator implication.
Regional promotional contest tied to third-party award; no signal on loyalty strategy, unit performance, or multi-state operator relevance.