14 stories · last 7 days by relevance
McDonald's is testing whether international markets can sustain growth through value deals, menu innovation, and loyalty initiatives despite ongoing consumer pressure.
Taco Bell partnered with Olivia Rodrigo to co-create a Baja Blast variant, signaling continued celebrity collaboration as a lever for beverage differentiation in QSR.
Jersey Mike's Subs will report Q2 2026 results and host a conference call on September 9, 2026.
Chipotle enlisted 100 creators to produce unscripted social and TV content showcasing the preparation of new menu items Pollo Asado and Chili Lime Chips, signaling a shift toward creator-led authentic
Steak 'n Shake announced a Bitcoin strategy following a 13.8% same-store sales increase, though the source provides no details linking the two or explaining the company's specific cryptocurrency plans
Del Taco is launching a new catering platform as part of its Project Del Sunrise expansion roadmap, beginning September 3.
Celebrity co-creation of limited-time beverages drives trial and social buzz—a scalable playbook for QSR brands chasing Gen Z traffic and shareability.
McDonald's returned $37 billion to shareholders through buybacks and dividends while its stock underperformed the broader market, raising questions about capital allocation efficiency.
Chipotle placed content creators in its kitchens as part of a restaurant-focused marketing initiative.
Dave's Hot Chicken's CMO discusses the chain's approach to AI, using it for backend operations like customer data and financial analysis while excluding it from creative and content work.
Qu has launched an embedded payment platform designed for quick-service restaurants, integrating payments directly into restaurant operations software.
Firehouse Subs has appointed Camp + King as its creative agency of record, handling advertising, social media, and creative work across the 1,500-location chain.
Consumers generate detailed personal profiles through everyday transactions like McDonald's orders and entertainment purchases, yet typically lack visibility or control over these data compilations.
Wall Street analysts maintain a bullish outlook on Chipotle despite the stock underperforming the broader market over the past year, signaling continued confidence in the company's growth trajectory.