New item
New beverage menu including Refreshers and crafted sodas, including dirty sodas
next month · in_store
74 stories mentioning McDonald's, newest first. Watch to get McDonald's news in your daily digest.
New beverage menu including Refreshers and crafted sodas, including dirty sodas
next month · in_store
$3 McValue menu with at least 10 items
$3 · later this month · national
Big Arch burger
CEO LinkedIn video featuring new Big Arch burger
early March · social · national
Bryan Brown
U.S. Chief Development Officer · McDonald's
Tabassum Zalotrawala
SVP of Global Restaurant Development and Restaurant Design · McDonald's
from Chief Development Officer
Chipotle reported negative comparable sales for the full year while McDonald's showed traffic recovery via value offerings, highlighting divergent performance trajectories in fast food.
McDonald's is launching a limited-time Happy Meal promotion featuring 10 collectible BT21 character toys with ring clips, starting July 14 at participating locations.
McDonald's is navigating value pricing while maintaining long-term growth — signals how QSR giants are balancing near-term traffic against margin defense.
Restaurant beverage programs, particularly fountain soda, are attracting operator focus due to favorable unit economics and shifting guest expectations, according to Enliven's CEO.
Franchisee growth strategy in Latin America — relevant to franchising but lacks specifics on tactics or chain-wide impact.
McDonald's is navigating earnings and strategy amid evolving consumer preferences.
7-Eleven is launching chicken sandwiches as part of a broader shift toward hot meal offerings, signaling the chain's effort to compete in a crowded category and move beyond its traditional convenience
McDonald's Holdings Co Japan is relying on its franchise model as a foundation for sustained growth amid domestic market conditions.
McDonald's faces pressure to attract price-sensitive customers, and the financial burden of doing so is creating strain within its franchise model.
Restaurant Brands International's Burger King and Popeyes units gained U.S. traffic share relative to McDonald's and Wendy's in late June, even as the broader QSR sector faced headwinds—suggesting the
Podcast teaser with no substantive content — skip unless summary reveals material news.
McDonald's hired Bryan Brown, a veteran from Raising Cane's, to lead development efforts supporting its NEXT strategy, which encompasses restaurant redesigns and enhanced hospitality initiatives.
Corporate-franchisee tension exposed — as franchisor enriches shareholders despite franchisee profitability pressure, signals alignment risks for the system.
McDonald's Q1 headwinds analysis reveals category-wide traffic and pricing pressures affecting even the largest QSR.
Limited-time promotional tie-in with sports event — tactical offer, not a strategic marketing or loyalty driver for multi-location operators.
McDonald's appointed Bryan Brown, a former Raising Cane's development executive, as U.S. chief development officer to oversee domestic growth strategy.
Podcast interview with fast-casual exec on restaurant tech strategy — light on specifics, more thought-leadership than actionable insight.
Yum divests Pizza Hut for $2.7B; Jersey Mike's topples Chick-fil-A in satisfaction; KFC and Panera signal menu/format shifts — major portfolio moves and competitive repositioning reshaping the QSR lan
Supplier history piece — no operational or strategic relevance to restaurant operators.
Traffic-tracking data on beverage innovation at QSR and emerging segments—useful for understanding Gen Z ordering patterns and menu category performance.
Emerging fast-casual brand shares playbook on scaling from 15 to multi-state franchising while leveraging catering as outsized revenue channel and placing strategic AI bets.
McDonald's is testing an AI-powered drive-thru system developed with Google, signaling a push toward automation in order-taking.
McDonald's is deploying AI to handle drive-thru orders, signaling a shift toward automation in a labor-intensive channel where accuracy and speed have long been operational pain points.
McDonald's unveiled a comprehensive strategy called McDonald's Next at its worldwide convention in Las Vegas, signaling the company is positioning itself to adapt across multiple business dimensions.
McDonald's strategic pivot to operational efficiency and hospitality, plus industry-wide pricing creativity targeting families, signal shifting competitive terrain beyond discounting alone.
McDonald's Next strategy tests AI drive-thru against hospitality positioning — tension between automation efficiency and human service quality defines next-gen QSR competition for ticket and experienc
McDonald's ArchIQ AI operating system signals where QSR tech is heading — a cautionary case study in scaled AI ambition that every chain tech strategy should reckon with.
McDonald's is investing in connected operations, AI, and automation as core levers for its next innovation cycle.
1,000+ unit chain's CEO discusses leveraging brand heritage and employee culture to expand geographically; relevant for operators scaling in competitive regions.
Inspire's IPO filing signals return of restaurant M&A/capital activity; burger wars and casual-dining strength reshape competitive hierarchy.
Starbucks' ordering precision tool and Little Caesars' drone delivery test show chains testing new friction points — McDonald's store-count momentum indicates successful repositioning works.
President Trump staged a Tax Day delivery of McDonald's to the Oval Office featuring a DoorDash driver to promote his no-tax-on-tips policy, signaling continued alignment between the administration an
McDonald's has appointed Mustafa Husain to the role of U.S. Chief Information Officer.
ChatGPT integration by major chains and Red Lobster's risky return to Endless Shrimp show brands testing AI ordering and promo-led recovery — operators need to weigh consumer demand vs. margin risk.
McDonald's Senior Director of Data Science on centralizing analytics, AI drive-thru voice signals, crew enablement tools, and why smaller chains may have tech edge—essential for understanding modern Q
Multi-headline roundup: Shake Shack launches first loyalty program and AI tools targeting 1,500 units; McDonald's escalates value wars; labor market tightens.
Post-bankruptcy Red Lobster still struggling and Sysco-Restaurant Depot deal complications highlight M&A execution risk — relevant for operators assessing supply chain stability.
Podcast roundup of live product updates (Pizza Tracker granularity, premium burger margin play, ramen exploration) and promotional tactics across major chains — useful snapshot of what's working this
Capgemini and McDonald's are collaborating on AI-driven restaurant technology, signaling continued investment in automation to enhance operations.
Viral moment reveals hidden truth: social reach doesn't drive visits without integrated loyalty, POS, and marketing tech—McDonald's, Burger King, and Wendy's data shows 7.4% lift vs. viral attention a
McDonald's fourth value iteration in two years signals sustained margin pressure; Uber Eats fee hikes add operator cost burden in an already-thin value environment.
Beef cost surge (20%+ at major chains) and mitigation strategies matter to burger-focused chains navigating commodity headwinds while maintaining promotional velocity.
Nine percent of full-service restaurants at closure risk in 2026 — a stark warning sign that casual-dining operators face urgent reckoning on unit economics and traffic recovery.
McDonald's is expanding its digital strategy with investments in AI, cloud infrastructure, and loyalty programs as digital sales continue to grow.
Industry research projects the fast food and quick service restaurant market will reach $450+ billion by 2030, with McDonald's, Burger King, Chipotle, Subway, and Starbucks among leading players.
Starbucks, McDonald's, and Chipotle have each deployed loyalty programs as a growth lever, signaling that direct customer data and repeat-visit incentives remain central to quick-service restaurant st
McDonald's is prioritizing its loyalty app as a core element of its technology strategy.
A food marketing expert has commented positively on McDonald's Shamrock Shake, characterizing it as 'extremely successful,' though the specific basis for this assessment and any supporting metrics are
McDonald's and Chili's are gaining younger diners with value-focused positioning, while fast-casual chains are losing this demographic, suggesting price sensitivity is reshaping traffic patterns acros
McDonald's has left a restaurant industry group, reflecting broader disagreement within the sector over wage policies.